Immersive Digital Marketing and Consulting, Melbourne Victoria Australia

Enterprise Integration

Most of today’s large organisations have an IT garden that has grown a little wild and weedy over the years, with different applications and technologies across different departments and locations. Getting these processes, systems and people to work together cost-effectively is a challenge, but we can get your orchestra playing in greater harmony. Our systems integration team will develop solutions that can breathe new life into your existing IT investment. We deliver greater productivity and improved business process design by helping you to simplify and automate business processes and create innovative ways to do business,

Document Management

Where is the document I need? Is the document I’m using now the right version?
You never have to worry about that again once we implement an easy to use DMS (Document Management System) that tracks and stores electronic documents and images of paper documents, controlling who has access to what, and delivering the right documents to the right people at the right time. By making sure that the documents you use match the tasks they were meant for, we can end the confusion, and streamline workflow.

For example, our client Standards Australia needed to streamline and automate their business processes. Immersive developed an improved DMS and workflow for Standards Australia by integrating both open source and proprietary software products to match the client’s business processes. The result? The client’s major business activity now takes months instead of years. More…

Content Management

The CMS (Content Management Systems) that we install make it easy to create even the largest websites while keeping the content vibrant and up-to-date. Fresh content keeps your customers coming back, and can boost your search rankings to encourage new traffic.
With flexible CMS technology that is intuitive and easy to use, we can help you build and maintain a great online experience for customers that stimulates not just sales, but repeat purchase behaviour.

Digital Asset Management

Digital Asset Management consists of tasks and decisions surrounding, tagging and storing digital assets for later retrieval. Digital assets can include still images, animation, video and music files. Digital asset management systems are computer software and/or hardware systems that aid in the process of digital asset management. If you are a manager an area which makes frequent use of this kind of rich media, a single point of management for all digital media files is essential. We can implement a system that will allow you to easily locate, edit, and distribute rich media content. Case study…

Knowledge Management

Innovation is dependent on collaboration, but how efficiently do knowledge, new ideas and working practices flow within your company, between individuals and projects? The answer will determine how innovative and productive your people are. Dunbar’s ‘Rule of 150’ predicts that there is a limit to the number relationships that we can have where everyone knows how everyone relates to each other. Most organisations will need to start planning for strategic knowledge management well before they reach 150 employees, and the benefits of an effective Knowledge Management system will pay for themselves well before that point.

Customer Relationship Management

Customer relationship management (CRM) systems are used not just by companies, but also by not-for-profit organisations and government bodies for public relations purposes, to help identify stakeholders, keep a record of two-way communication, and track how they develop and improve key relationships. The business benefit in commercial operations is that your people will be able to more effectively locate and convert prospects while better servicing existing customers.

Sales Force Automation

Sales Force Automation systems (SFA), is to marketing what a CRM system is to marketing. Typically a part of a company’s CRM system, a Sales Force Automation system allows sales staff to use their time more efficiently and more effectively. It can track all contact that has been made with any given customer, or potential customer and schedules any follow up that might be required. SFA systems can include sales forecasting, order management and other features to help streamline sales team performance and sales force management.

Increased productivity from CRM and SFA systems can help you gain competitive advantage. They can reduce the costs of your sales and marketing efforts, they can increase sales revenue, and they can help you increase market share. They can also allow better communication between different departments and locations, providing management with information that they will be able to use while it is still current. The competitive advantage: your organisation can become more agile and responsive to changing customer needs.